Wednesday, February 28, 2007

Over 1/3 of Internet Users Have Logged in Via Wireless Connections

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Pew Internet & American Life released a report on a survey conducted in December 2006 with regard to the use by Americans of wireless Internet connections. According to the results, 34% surveyed stated that they have logged on via a wireless connection either at home, work or "someplace else."Of those 34% who have used wireless connections, the survey also showed them to be savvier, better informed users - in touch with current events and utilizing their connections to stay in touch with the world - either personally or for business. 72% of the wireless users stated that they check e-mail daily - this is compared to figures from previous studies that showed 63% of home broadband users and 54% of all users check e-mail daily. 46% of the wireless users also stated that they get news online daily - compared to 38% of home broadband users and 31% of all Internet users.Other figures were interesting, again revealing something about the demographic of users who log online via wireless connections - 80% of those users also have broadband connections at home. Experts say it is this "relentless connectivity" that is available via wireless access that reveals the most about these users. Some feel that it is this "always on" requirement by their workplace that could be encouraging extended use of the Internet for other "personal" online activities.Because the survey asked for wireless users either at home, work or "someplace else" - we looked into those figures too. 27% stated that they have logged on via a wireless device at "someplace else" - like a coffee shop or other hot spot. 20% of wireless users surveyed stated that they use their connections at home via a wireless network and 17% stated that they use wireless at work. Again, spotting the trend of "always on" connection breeding even more use of the Internet, 25% of these users stated that they have gone online wirelessly from two of the three places, a combination of home, work and "somplace else".

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